Digital PR Services Overview

Ideate.

Brainstorm and identify angles that are both interesting to journalists at the publications we want to appear on, and relevant to your brand.

Data.

Help journalists tell better stories by scraping and wrangling data they can’t, wrapping it up with a bow, and serving it them on a silver platter.

Identify.

Identify the journalists most interested in our story, based on the topics they’re already writing about.

Pitch.

Start sending pitches, and we don’t stop until we secure at least 8 earned placements.

Results.

Receive a list of your earned media placements as soon as we hit targets, and we keep updating the report as new placements roll in.

Campaign Types

 

Data Driven

Wrangling the data journalists yearn for, but can't collect, and deliver it on a silver platter.

Reactive

Identify trending events and stories, as they're happening, and align your campaign to help you ride the hype wave.

Expert Opinions

Lend your voice and expertise to help journalists reinforce the narrative they want to want to tell in their stories.

Industry & Local

Campaigns pitched to journalists at name brand publications your mom reads, along with specific industry and local publications.

💰 Pricing

 

Digital PR

We do everything, you sit back, relax, and take the credit.

Call for Pricing

 

What’s Included:

  • Campaign ideation
  • Data collection
  • Data formatting
  • Press release
  • List building
  • Journalist outreach
  • 8+ placements guaranteed
BOOK CALL

 

SEO

Build a massive audience through organic search.

Call for Pricing

 

What’s Included:

  • Knowledge transfer
  • Enablement documentation
  • Keyword research
  • Content production
  •  Uploading
  • Internal linking
  • Site structure
  • Technical SEO
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FAQ

Why Digital PR?

 

Similar to SEO, Digital PR enables you to distribute your content, on other people’s platform. Digital PR campaigns can drive interested referral traffic and secure placements in authoritative publications that allow you to position your brand as a category leader.

What's the difference between Digital PR and traditional PR?

 

Generally, traditional PR is based on existing relationships, is company centric, and isn’t performance based. Our Digital PR service doesn’t depend on existing relationships to be successful, and instead focuses on identifying journalists already writing about topics that are important to your brand, and helping them tell better stories, by providing data driven narratives and expert commentary.

Do you pay for placements?

 

Absolutely not. All of our placements are earned by helping journalists do their jobs better.

How many placements will I receive?

 

It depends on the industry you’re in, how popular it is, and current trends, and we won’t stop sending until we secure at least 8 placements.

Can I choose the publications?

 

No. We will look for journalists at leading publications as well as industry specific and local, but placements depend on our ability to match the campaign with the journalist’s existing coverage.

Can I choose the angle?

 

We are open to your ideas, but will choose the angle we think most likely to be successful.

I want to promote X

 

Journalists generally aren’t willing to promote your company, products, or announcements unless it helps them better tell the story they want to tell. We’ll work with you to identify angles that are both relevant to you, and journalists covering your industry.

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